The Wobbert is treat dispenser toy that dispenses Party Mix treat and has edible string ears. It inspires games for single feline players as well as multi cat households.

Despite the plethora of innovative and clever cat toys out there to keep our cats both mentally and physically engaged, there’s no question that for fun cats always seem to default back to basics going crazy over things such as cardboard boxes and a simple piece of string.

That’s why manufacturers to capitalize on such feline basics by creating toys and treats around these items, really understand the feline psyche along with their innate needs to pounce and play. And that is exactly what Friskies has just done by introducing the Pull ‘n Play, the latest innovation in cat snacks and the first-ever tender, edible strings for cats. It’s the whole new way to treat and play with your cat.

The edible string comes in three flavors, Chicken & Cheese, Salmon & Shrimp and Tuna & Crab and will be available in stores nationwide from mid-June. Actually the pack looks like a rope and you simple untwine a edible strand when you are ready to treat your favorite feline.

Edible String Comes in Three Yummy Flavors
Edible String Comes in Three Yummy Flavors

Naturally, when it comes to fun and games, it works just like a small piece of string. So if you are engaging in play remember to move the string away from you so that your over enthusiastic feline doesn’t inadvertently scratch you.

Pull ‘n Play being used as a stand-alone treat, (naturally you end the game by letting your cat eat it), or in conjunction with Wobbert, a cute chubby-looking wobbly cat toy that can accommodate two treats at once: yummy Pull ‘n Play strings fit into Wobbert’s ears and Friskies® Party Mix™ treats go into his belly.

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The Pull ‘n Play Pack consists of Wobbert, String and Treats


Thee idea of two in one treats in a toy that moves around is wonderful because it promotes playtime and can work really well in multi cat families where feline enjoying playing with each other. Such games are wonderful especially when cats are home alone.

Edible string is truly innovative in the treat department. You can learn more about the product at a new website dedicated to the playfulness of cats at

The website www.Friskies.compullnplay has all the info
The website has all the info

The site also has coupons to try the product, and gives cat parents an opportunity to share their cat’s playfulness by entering a special sweepstakes to find The Most Playful Cat in America. The grand prize is $1,500 cash, a Wobbert toy and a one-year supply of Friskies Pull ‘n Play string and treats, and 50 first place winners will receive a one year’s supply of Friskies Pull ‘n Play and a Wobbert toy.

It’s easy to upload your cat’s photo. Fudge demonstrates

You can also enter by uploading photos of your furry family members to Twitter or Instagram using the hashtag #MostPlayfulCat. Friskies will also make a donation of one Pull ‘n Play package (up to 2,500) for every hashtag #MostPlayfulCat that is used from June 25 through July 2. If the goal is met, Friskies will then make an additional donation of 2,500 Pull ‘n Play string pouches and 5,000 packages of Party Mix.

If you are lucky enough to live in New York City or will be visiting the Big Apple on Friday June 26, be sure to stop by the Friskies Playhouse to see playful adoptable cats and kitten in play action courtesy of shelters working with Petfinder. The idea of course is also to find these bundles of cuteness forever homes.

The Friskies Playhouse will be open to the public from 11:00 a.m. to 3:00 p.m. ET on Friday, June 26 at Gansevoort Plaza at Gansevoort St. and 9th Avenue in New York City.

Pro Football Punter Steve Weatherford -- Courtesy his Website
Pro Football Punter Steve Weatherford — Courtesy his Website

To add, Friskies have “roped in” pro football punter Steve Weatherford and one of America’s most playful celebrity cats Waffles to be at the event. Guests will have the opportunity to play with adoptable cats and kittens, and will be able to challenge the football superstar in select games – all for a good cause. Every visitor who wins, will receive a Pull ‘n Play “Play Pack” for each activity they win, (while supplies last). Additionally, Friskies will donate one package of Party Mix to shelter cats each time someone wins a game at the Friskies Playhouse.

This post was sponsored by Friskies. However, all opinions are my own. I only write about topics, events and products that I consider readers will useful information and relevant to their interests.


tip of the day

Sandy Robins - Lifestyle Tip reigning cats and dogs blogsof the DayCats and dogs, just like children, like a schedule in their lives. Do your best to schedule meal times, walks for your dog and indoor game times for both cats and dogs.